Visual Identity

Visual identity is a combination of many graphic and visual elements that together create an atmosphere around the brand. It includes her values ​​and views on the world and society.

Strategy

Branding strategy, by definition, is a long-term interdepartmental strategic plan that aims to achieve short-term and long-term goals. A successful branding strategy must be well designed, executed in all its business functions with the ability to improve the consumer experience, competitive advantage and economic performance.

Campaign

Creating a targeted campaign aims to develop a brand with a horizontal or vertical communication strategy. The main goal of a brand campaign is to differentiate its own product from what the competition offers or to differentiate its own overall corporate image to its competitors.

Lead Generation

In Marketing, Lead Generation is the beginning of consumer interest, the search for a business products or services. Potential customers can be created for purposes such as listing, obtaining a newsletter list, or for prospective customers. The methods of generating potential customers usually fall under the umbrella of advertising, but may also include unpaid sources, such as organic search engine results or referrals from existing customers.